Does Your Landscaping Website Need SEO?

Does Your Landscaping Website Need SEO?

If you do a search on Google for landscaping companies in your area, does yours appear? If it does not, it means your competitors are gaining customers online instead of you, and this is why the SEO experts at www.seoperthexperts.com.au are advising those landscape companies who are not appearing at the top of Google’s results to seriously think about having an SEO plan created and implemented.

It could be that you have avoided SEO due to the fact that you are unsure how it will benefit you, and most importantly whether it will actually give you a return on your investment versus the quicker, but also the more expensive option, of paid advertising.

There is no denying that paid advertising or pay per click as it is more often called, can provide you with almost instant results. By setting up ads, and bidding on certain keywords, you could have traffic clicking through to your website within an hour or two. That sounds great, but the problem is, if you have a limited budget, then likewise you will see limited traffic.

This will be especially so if you are bidding on the same keywords, or search terms, that your competitors are. Worse, if there are larger landscaping companies with bigger advertising budgets than your landscaping company, they can simply outbid you on the cost per click and get traffic at the best times of the day when most people are likely to be searching for a landscaping company.

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Does Your Renovation Company Need Digital Marketing?

Does Your Renovation Company Need Digital Marketing?

The fact that fees for renovation projects can make them highly profitable for renovation companies should mean that acquiring clients who have renovation work, a top priority for those companies. This is why when their advice is sought the marketing specialists at www.slinkydigital.com.au invariably advise renovation companies to make digital marketing a significant part of their client acquiring activities.

Digital marketing is something that provides a number of benefits to businesses, including renovation companies, and if your own renovation company is not using digital marketing, then you are missing out on acquiring many clients, and those clients are using your competition.

Here are some of the reasons why digital marketing is essential for renovation companies and why having a marketing presence online is so important if you wish to increase your clients numbers and revenue.

It Is Where Your Clients Are

Whilst offline sources should never be abandoned, the vast majority of the population are online, and with that being the case, it follows that your potential clients are likely to be online too.

Apart from those who were already regular users of the internet, recent world events, where many people found themselves stuck at home, meant that individuals who would previously not give the internet a second thought, found themselves relying on it for their work, and to communicate with friends and family.

This means that millions of people, who did not before, are now using the internet, and they, and everyone else, are now seeing the internet as part of their everyday lives, even if they are no longer at home all day.

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